About Us

Formed in 2004 by Andrew Braidford, Lisa Willoughby, Joe Hutton and Bill Petrie, The BWH Agency represents a dynamic range of actors across all ages and areas of the industry. We work both in the UK and internationally, and pride ourselves in representing and nurturing an exceptional list of both high profile clients and up-and-coming talent.

The Team

Andrew Braidford – Agent/Director

Andrew founded YoungBlood Theatre Company which evolved into his work as an agent and ultimately a partner at BWH.

Lisa Willoughby – Agent/Director

As a child Lisa was taken to the theatre by her Nanny Jean and Grandad Wis; one of whom always slept loudly during the show. Regardless of the snoring, this started a life long love and at the age of 18 she got herself her first job as a box office assistant. From there she worked her way around the industry gaining a through grounding in theatre and eventually in 1995 found her self in an agents office. The rest, as they say, is history. She doesn’t look old enough to have been agenting for 25 years but she is.

Joe Hutton – Agent/Director

Joe began his career as an actor but gave it all up when at the age of 30-something he was still being asked to play semi-clad teenagers. A brilliant businessman, Joe tends to wear more clothes nowadays. Joe does think Lisa looks old enough!

Bill Petrie – Agent/Director

Bill began his career as an actor and spent his resting time working as a temp for casting directors and agents. Being a bit of an entrepreneur with a lot of forward thinking, he decided to start an agency of his own initially setting up in business with his own agent and latterly forming BWH with his fellow directors. Being incredibly empathetic and understanding he is the agent that he always wanted to have.

Holly Davidson – Agent

Holly graduated with a First Class Honours Degree from the Arts, Music and Entertainment Management course at LIPA. Having spent much of her youth in Germany and Blackpool, she speaks German as well as Northern. Since joining BWH in 2010 she is now incredibly proud to manage a list of exceptional talent across the industry.

Oliver Campbell – Agent/Associate to Joe Hutton & Bill Petrie

Oliver or Ollie as he prefers to be called, trained as an actor at East 15, decided before graduating that acting wasn’t for him and joined the dark side. No stranger to the body ink, he can often be found at gigs hot shoe shuffling to bands that none of us have heard of. After assisting and agenting at a number of London agencies, Ollie has found his home here at BWH.

Nicole Robinson – Agent/Associate to Andrew Braidford

As a child Nicole played the title role of Annie. She did not need a wig. A lover of all things ginger she took the sensible decision not to pursue a life on the boards and instead studied at LIPA on the Music, Theatre and Entertainment Management course. Since 2017 she has devoted her time permanently to the agency making sure that none of our clients live a hard knock life.

Maddie Burdett-Coutts – Finance Controller

Maddie was an agent for many years before giving it all up for a quiet life. She is responsible for the day to day financial operation of the company and most importantly pays the actors so is very important indeed. Be nice to her.